Herbert V. Kohler/GWAA Journalism Scholarship Information

Starting this fall, the GWAA will award two (2) Herbert V. Kohler/GWAA Journalism Scholarships to deserving students to help with their college costs. Each scholarship is for $5,000 per year; the Kohler family has generously committed to doing this for the next five years. 

We are seeking applicants who have an interest in pursuing a career in golf media and/or the golf industry. While the pursuit of a communications degree is not required, applicants should have an interest/involvement in the field of communications.

To apply, click here and please fill out the application form and attach the following:

  1. One sample of journalistic work (i.e. written story, video, podcast)
  2. One letter of recommendation
  3. Must attend one GWAA webinar (April 24, 2024 and May 6, 2024)
  4. Copy of most current transcript, plus ACT/SAT scores if in high school
  5. A 300-word essay on the applicant’s interest in golf/golf media

Applicants are required to attend one Golf Writers Association of America (GWAA) webinar this spring, featuring several professionals in golf media. The webinar will focus on career paths and the behind-the-scenes of a major championship.

In addition to awarding a scholarship, the goal is for the two winners to shadow GWAA members at one of golf’s marquee events in 2025 (TBA).

To apply and sign up for a webinar, please email

The Herbert V. Kohler Jr. Scholarship is dedicated to the memory of Herb Kohler, longtime chairman and CEO of Kohler Co., who had good relationships with many members of the Golf Writers Association of America and was a fixture at the annual GWAA Awards Dinner in Augusta, Georgia.


Herb Kohler and architect Pete Dye teamed to build the Kohler Co. golf empire in Wisconsin, which includes Whistling Straits, host to three PGA Championships, the 2021 Ryder Cup, and a U.S. Senior Open; and Blackwolf Run, the site of two U.S. Women’s Opens. Kohler also purchased the Old Course Hotel in St. Andrews, Scotland. He was inducted into the Wisconsin Golf Hall of Fame in 2004, and the Wisconsin Athletic Hall of Fame in 2019.


 The Golf Writers Association of America, founded in 1946, is a 501c6 non-profit members organization dedicated to the improvement of working conditions for golf media. We strive for advancement in press facilities at tournaments, hotel accommodations, local transportation, communication with players, and we work in concert with the Association of Golf Writers, our British counterparts.